The holiday shopping season is upon us, and shoppers are starting earlier than ever. Last year, over 40% of holiday shoppers expected to finish their holiday gift shopping by mid-December, according to the NRF. Get ahead with our must-haves for your holiday marketing strategy!

Alyssa & Geoffrey will outline 5 tips:

• Learn from the previous year's strategies
• Refine your target market for the holidays
• Draft your social media strategy on paper
• Write your posts, and design your graphics
• Schedule everything in advance