The Best Marketing Tools for Your WordPress Website

Apr 12, 2021, 5:00 – 6:00 PM

Google’s Core Web Vitals has highlighted the need for us as website owners or consultants to re-consider our approach to the tools we use for our WordPress sites. With constant pressure to deliver features and functionality quickly it’s easy to just choose a WP tool stack of convenience rather than something more nuanced and carefully considered. Let's look at a fully featured lite weight stack.

About this event

Google’s Core Web Vitals has highlighted the need for us as website owners or consultants to re-consider our approach to the tools we use for our WordPress sites. With constant pressure to deliver features and functionality quickly it’s easy to just choose a WP tool stack of convenience rather than something more nuanced and carefully considered. Let's look at a fully featured lite weight stack.

We’ll look at a marketing & design stack that includes creating WordPress websites, funnels, automation, opt-ins, video & analytics. Also we’ll take a quick look at some more advanced marketing and conversion tools such as UX planning, content personalization and AB Split testing.

Whether you care about the page speed scores or not, Core Web Vitals does come from a good place of advocating for the end user of your website or the websites you create for your clients. So making a lighter and faster website is simply a good thing for everyone (even the environment!).

More about our events.

Break up the week with a casual meetup. Our events are intended to be an open forum, following a loose outline of topics relevant to supporting each other professionally and personally. These are not intended to be “just another online event”. Our goal is to create an open space to have meaningful conversations between individuals who are connected through the use of WordPress and marketing.

Bring your questions on the topic of the week and listen in as experts provide answers.

Or maybe you’d just like to listen-in and co-work with others? That’s OK too.

It’s more important now than ever that we take proactive action to keep us connected as people. The GoDaddy Pro team is committed to keeping our community strong and helping each other continue to facilitate those in-person connections that have made the WordPress project and software what it is today. 

Speaker

  • Paul Lacey

    Paul Lacey Digital

    Independent consultant and designer. Also Co-Host of the This Week in WordPress Podcast

Organizers

  • Adam Warner

    GoDaddy Pro

    Director of Global Field Marketing

  • Maja Loncar

    GoDaddy Pro

    Marketing Manager, GoDaddy Pro EMEA

  • Marcus Burnette

    GoDaddy Pro

    Sr. Marketing Specialist

Contact Us