How to Write Website Copy for Your Target Customer

Wed, May 17, 5:00 PM (UTC)

Learn how to write and update your website copy to appeal to your target audience with Anne McAuley Lopez.

Content

About this event

Websites aren’t one and done. They need to be maintained and updated. With SEO, adding content, and regular maintenance, it can be difficult to know where to begin. Join Anne McAuley Lopez as she teaches us how to write website copy for your target audiences. You’ll learn:

  • How to define your target market and determine which website elements of your website are important to them
  • How to create calls to action in your website copy
  • Why and how you should implement a blog on your website

Speaker

  • Anne McAuley Lopez

    Agency Content Writer

    Owner

Host

  • Marcus Burnette

    GoDaddy

    Sr. Marketing Specialist

Organizers

  • Adam Warner

    GoDaddy Pro

    Director of Field Marketing

  • Marcus Burnette

    GoDaddy Pro

    Sr. Marketing Specialist