Learn how to write and update your website copy to appeal to your target audience with Anne McAuley Lopez.
About this event
Websites aren’t one and done. They need to be maintained and updated. With SEO, adding content, and regular maintenance, it can be difficult to know where to begin. Join Anne McAuley Lopez as she teaches us how to write website copy for your target audiences. You’ll learn:
How to define your target market and determine which website elements of your website are important to them
How to create calls to action in your website copy
Why and how you should implement a blog on your website